Search any topic pertaining to marketing your small business online or the best social media tools to use for generating revenue and you will find dozens of pages with millions of results. As you browse through them and read and re-read the same information over and over, pay attention to what is missing… actual real life examples!
As reality TV media darlings, The Kardashian sisters seemed unstoppable in their efforts to expand their growing empire of Brands and roster of product endorsements. In early 2010 the launch of their signature Skincare Line PerfectSkin was set to launch direct to consumer.
Analysis of the Situation
With the vast reach of their personal Brands via Social Media, it was imperative that development and management of Social Media Marketing strategies for PerfectSkin be unique and identifiable. The use of traditional Direct Marketing long and short format TV infomercials, and a “negative opt-out” subscription model, was of specific consideration. The broad reach of their personal Brands needed to be segmented and targeted to focus on skincare consumers.
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It’s estimated that 294 Billion emails are sent everyday. That’s comes out to 2.8 million every second! While those numbers are certainly daunting; don’t let that intimidate you from using Email Marketing to Grow Better Business! As one of the oldest, tried, tested, and proven Online marketing strategies available, Email Marketing can be a valuable…
Happy Hound Google Adwords Case Study This is a GREAT Case study! Small Business owner using Google Adwords to Grow Better Business!
Affiliate Marketing is the business practice of paying affiliate webmasters a commission for every sale, lead, or new customer that they send to your Website. It can be a very effective Online Marketing strategy, however it is not the cash cow it once was for Marketing Managers or Business owners. The efficiency of Affiliate Marketing…
To Tweet or Not To Tweet – Exploring Twitter for your Business There’s no question that Twitter has cemented its place in today’s lexicon as well as in the daily lives of millions of consumers, but is it a beneficial online marketing tool for your business? The answer unfortunately cannot be summed up in 140…
There is one hard and fast rule in generating income for your website: A steady flow of website traffic. If no one goes to your site, it hardly bares a chance of generating an income. Many sites have tried and failed in doing so, and these results to the sites demise. It takes money to…
With the aid of the Internet, you can almost have everything right at your fingertips. With just a few clicks you get access to thousands and even millions of pieces of information and data on virtually any field of interest. As years pass by, the Internet continuous to effect radical changes in many facets of…
Hiring SEO services can help bring more customers and therefore more sales into your online business. It is very important to optimize your website to make it as accessible and visible in the online world as possible. So by now you should have a great website with a nice design and good content. However, what…
